WordPress, is it the right choice? If you're asking yourself this question; here we explain six simple reasons why you should build with wordpress.org. If you're thinking about building a new website or switching over from your existing platform, you will want to make sure you are choosing the right CMS for you.
First-off, WordPress is an open-source content management system (CMS), in simple terms this means that all code is freely accessible and free to embed in your programming. For this reason alone it’s a popular choice for creatives and web developers alike.
Note: There are two types of WordPress. WordPress.org seen here and wordpress.com seen here. In this article, we are specifically discussing wordpress.org. For a distinct comparison and explanation of both, read here.
LIMITLESS CREATIVITY & CUSTOMISATION
With open-source coding, you're able to make a unique and perfectly customised website from ground zero. Or take an existing theme and redesign it with some slight coding to again design the perfect website you desire. No more boundaries, it’s time to make your website unique and stand out from the rest.
Creating a website with WordPress you also have access to thousands of free and paid themes to set the foundation or provide inspiration. Opening a door of possibilities when it comes to designing a customised website.
MORE PLUGINS THAN YOU NEED
A new word you will need to add to your vocabulary is “plugins”. Plugins are simply a piece of code to add to the website to provide new functionality. Small, simple and packing a punch, adding value to your website.
There are hundreds of plugins available to add value to your website in just the way you want. From added e-commerce functionality, social media sharing capabilities or perhaps extra site security. Whatever you can think of, someone has already created it. With that said! On the off chance, if you can’t find what you're looking for, have a plugin coded from scratch. Welcome to the power of open-source software!
Getting your website to rank in on the top of search engine result pages (SERP) is not easy, you will want to make sure that it’s optimised for search engines. Your website will need to be optimised for onsite SEO. Now, this all may sound like a lot to understand. What if I told you WordPress has got you covered!
One of the most valuable plugins you have access to is Yoast. Firstly, Yoast is a reliable SEO plugin for onsite SEO, it makes you an SEO pro right out the gate.
Secondly, it's simple and easy to use, it provides the basic guidelines to follow when creating onsite content. It evaluates content with a traffic light system (red, orange, green) and provides valid recommendations to optimise it further.
WordPress is specifically popular with bloggers and article writers due to its onsite SEO capabilities.
SAFE & SECURE
WordPress is one of the most popular CMS systems, making it a large target for hackers. With this said, WordPress has a dedicated security team to keep your site safe at all times. But no CMS is 100% safe, most websites get hacked because of poor site management. As long as your core WordPress software, themes and plugins are all kept up to date you will significantly reduce the risk of threats.
Still, worried? Don’t stress, as mentioned previously; Plugins!… There are a bunch of reliable and trustworthy security plugins to add that extra 3rd party security. Here is a list of the 9 best security plugins available and compared.
POWERFUL MEDIA INTEGRATION WITH WORDPRESS
Powerful media integration, it's not just about text. WordPress has built-in capabilities for media uploads in image, audio and video file format.
WordPress does this with the support of oEmbed, which in simple terms is a format that allows embedded URL’s to be previewed in 3rd party sites. Enabling the integration of YouTube videos, Instagram images, Soundcloud audio and Tweets right inside your site. All by simply copying over the URL of the media source into WordPress post editor.
WHO IS WORDPRESS BEST FOR?
The great thing about WordPress is how easily adaptable it is. No matter if you are a blogger or a large E-commerce retailer, it's suited for all kinds of business types;
- Business website (small or large)
- Blog or personal website
- Online store (E-commerce)
- Sell online courses (E-learning)
- Membership sites
WordPress is accountable for 32% of the web and 59% of CMS built websites. Therefore, validating how easily adaptive it is for many different website types.
The team at SOHO Creative Group knows this firsthand having worked with a vast number of different projects and clients over the years. Should you have any questions or like to share your project ideas with our specialist WordPress team contact us here.