July 27, 2021

Why Influencer Marketing in 2021 Will Be Your Business’s Juggernaut

If you’re on any social media platforms — and who isn’t? — you’ve likely seen influencer marketing in action. For example, maybe your favourite blogger shares a recipe using a specific product. The reach of influencers grows each year thanks to the increasing use of the internet. Even startups and small businesses benefit from influencer marketing in 2021.

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February 22, 2021

UX strategy – 7 questions to ask when validating a new business idea

More than 95℅ of small startups fail within their first five years of business, according to research by Convergehub. And quite a number of businesses fall into this category simply because they properly fail to take into account, a factor that is an incredibly important driver of consumer satisfaction - the user experience.

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December 15, 2020

UX Research: Questions to Ask and Avoid

UX research, as a discipline in its own right, has been growing exponentially in the past few years. The benefits are significant - it takes the guesswork out of the product design and development process, reduces costs and time, and makes sure you are designing a product that will draw an audience.

That said, good UX research begins with the right questions.

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November 14, 2020

Neumorphism

Neumorphism – which can briefly be described as a new take on flat design and skeuomorphism – has in the last year become a huge trend in its own right.

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November 2, 2020

Dark Mode in UX Design

The hype surrounding Dark Mode - a tendency towards designing with a predominantly dark palette, to put simply - has been exponentially rising in recent years. Both tech giants - Apple and Google - have made it an indispensable part of their UIs, many others have followed suit and it has now become one of the most generally sought after UX/UI features.

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September 17, 2020

SEO Web Design – Why Design Is Not Enough

This article explains the importance of SEO Web design and why design alone will not bring sufficient website performance. Maximising your website design with SEO (search engine optimisation) and give your website the fighting chance to be found. Design alone is just not enough.

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August 31, 2020

Tips to maximise productivity while working remotely

Working remotely has been a common thing for digital professionals for probably at least a decade now. However the current situation with Covid-19 finds many other industries embracing this updated method of teamwork.

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July 28, 2020

WordPress, is it the right choice?

Why build with WordPress? If you're asking yourself this question; here we explain six simple reasons why you should build with wordpress.org.  If you're thinking about building a new website or switching over from your existing platform, keep reading, we got you covered.

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July 20, 2020

The SOHO workflow process

Several new clients have been specifically asking about our workflow process lately, so we thought we'd put together an explanation in the following article.

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June 17, 2020

Web Design Trends In 2020 (part 2)

Web design trends in 2020 have been abundant, due to this, we had to make a second part release. Topping up our list of trends seen in 2020, here in part two we dive into a further five web design trends we have seen making waves. You will want to consider adding these features to your website or at least know about them.

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