For years, black text on a white background was standard practice in much of the digital realm. Coders and anybody who knows their way around command prompts have long enjoyed dark-colored backgrounds. But many others who spend their working hours in front of a screen learn to live with harsh whitespace and brutal contrasts.
More than 95℅ of small startups fail within their first five years of business, according to research by Convergehub. And quite a number of businesses fall into this category simply because they properly fail to take into account, a factor that is an incredibly important driver of consumer satisfaction - the user experience.
UX research, as a discipline in its own right, has been growing exponentially in the past few years. The benefits are significant - it takes the guesswork out of the product design and development process, reduces costs and time, and makes sure you are designing a product that will draw an audience.
That said, good UX research begins with the right questions.
Neumorphism – which can briefly be described as a new take on flat design and skeuomorphism – has in the last year become a huge trend in its own right.
The hype surrounding Dark Mode - a tendency towards designing with a predominantly dark palette, to put simply - has been exponentially rising in recent years. Both tech giants - Apple and Google - have made it an indispensable part of their UIs, many others have followed suit and it has now become one of the most generally sought after UX/UI features.
Web design trends in 2020 have been abundant, due to this, we had to make a second part release. Topping up our list of trends seen in 2020, here in part two we dive into a further five web design trends we have seen making waves. You will want to consider adding these features to your website or at least know about them.
Published by Nic Kerkmeester in Branding, Food for thought, UX Design, UX/UI Design, Web Design, Website Development
An attractive and user-friendly website is going to pay off tenfold when it comes to e-commerce. Here are 3 simple e-commerce web design hacks that will help optimise your conversion.
Let’s face it, you don’t want to be left behind when it comes to web design trends! A website that is unique, impactful and modern is not only going to stay in style for longer but also set the benchmark for those who follow. Here are the five most impactful web design trends we have seen in 2020 to keep your website both up to date and innovative.
Any successful business will focus much of its efforts on reaching new clients. Because interactions with new customers will happen primarily online, a company website is one of the most valuable resources that a business can leverage to experience growth. In a world where conversion can happen as quickly as a click, businesses must invest in a site design that accurately and efficiently guides users towards their service or product.
When reaching out to us for the first time, many of our potential clients already have a detailed project brief. This typically includes a detailed description of their web design project, their business goals and clear functionality definitions. If you have a detailed brief for your project, that's great. Please send it over and we'll get back to you within a few days with an itemised proposal. However, if you're not sure what to include, here's a general list that might help get you started...
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© 2023 SOHO Creative Group. All Rights Reserved.